Product (UI/UX) Designer

PAY4IT

MY ROLE: DELIVERABLES: TEAM: Year:

UX Designer Component Library Product Manager 2024 - 2024

User Research Low & High Fidelity Designs. Developers

UI Designer Usability Testing Product Designers


📌 Problem:

People in Lagos’ informal sector struggle with slow, cash-based payments and scattered tools that make daily transactions harder.

🎯 Goal:

Build one easy platform that helps them collect money, make payments fast, and see everything clearly in one place.

✨ My Contribution

  • Led user research + quick usability testing

  • Created responsive UI screens in Figma

  • Built a minimal design system for consistency

  • Conducted rapid iterations based on user feedback

Design Research:


RESEARCH.

🔍 Quick Research Summary

  • Spoke with users + stakeholders

  • Key frustrations: too many steps, slow transactions, unclear interfaces

  • Users want speed, clear flows, and simple tracking


⏱️ Impact

Even without formal analytics, usability tests showed:

  • Checkout time reduced from ~5 minutes → under 2 minutes

  • Fewer user errors due to simplified forms

  • Users reported “less stress” and “more clarity” during the payment flow


💬 Reflection

This project reinforced the value of reducing friction, focusing on hierarchy, and designing for speed.
Small UX decisions = big improvements in the checkout experience.


Ready for a Fun Collaboration, or Need a Product Designer?

Drop Me a Message

More Projects.

EKOMILE

MADAM SHIKINI